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Title : "While Viagra had been a kind of luxury good for older men... Hims catered to that man’s woke grandson."
link : "While Viagra had been a kind of luxury good for older men... Hims catered to that man’s woke grandson."
"While Viagra had been a kind of luxury good for older men... Hims catered to that man’s woke grandson."
"In the words of one of the brand’s designers, the core customer was 'coastal or urban, with a diverse cohort, aware of what’s going on in culture, cares about how they look.' The Hims Man could order sildenafil while waiting in line for Sweetgreen, changing in the Equinox locker room, obtaining knitwear on Mr Porter.... Hims claimed there was an undiagnosed epidemic of erectile dysfunction among men under 40, which made them eager to buy these wares. Or perhaps there was another explanation behind the sales figures, a combination of cultural forces that was changing the way men behaved in secret.... In a phrase the CEO uses constantly, Hims wants to become the 'front door' of the entire health-care system, the country’s main platform for nonemergency medicine...."From "The Soft Sell/The health-care brand Hims wants to leverage young men’s anxiety over erections and hair loss into a multibillion-dollar empire" (NY Magazine). The illustration at the link is hilarious.
"Some of my friends were dismissive of the idea that men under 40 were using sildenafil for anything other than fun. 'This is about young guys in gamer chairs taking a pill and jerking off,' one friend in his early 30s said. 'I’m sure you’ll come up with some empathic bullshit about how being a man is complicated now, but that’s what your article is actually about: jerking off.'... For young, single straight men, especially those in their 20s, sex... often meant isolated encounters with women they didn’t really know.... By now, the more evolved guys had realized that sex need not be a story whose climax was their own orgasm, but what hadn’t changed was the notion that men should be able to have sex at the drop of a hat, while women required more factors to align — an emotional connection, a lack of stress, a feeling of security. A man might fear hurting a woman’s feelings if he didn’t instantly respond to her physically, and there was no cultural script to ease that tension."
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"In the words of one of the brand’s designers, the core customer was 'coastal or urban, with a diverse cohort, aware of what’s going on in culture, cares about how they look.' The Hims Man could order sildenafil while waiting in line for Sweetgreen, changing in the Equinox locker room, obtaining knitwear on Mr Porter.... Hims claimed there was an undiagnosed epidemic of erectile dysfunction among men under 40, which made them eager to buy these wares. Or perhaps there was another explanation behind the sales figures, a combination of cultural forces that was changing the way men behaved in secret.... In a phrase the CEO uses constantly, Hims wants to become the 'front door' of the entire health-care system, the country’s main platform for nonemergency medicine...."
From "The Soft Sell/The health-care brand Hims wants to leverage young men’s anxiety over erections and hair loss into a multibillion-dollar empire" (NY Magazine). The illustration at the link is hilarious.
From "The Soft Sell/The health-care brand Hims wants to leverage young men’s anxiety over erections and hair loss into a multibillion-dollar empire" (NY Magazine). The illustration at the link is hilarious.
"Some of my friends were dismissive of the idea that men under 40 were using sildenafil for anything other than fun. 'This is about young guys in gamer chairs taking a pill and jerking off,' one friend in his early 30s said. 'I’m sure you’ll come up with some empathic bullshit about how being a man is complicated now, but that’s what your article is actually about: jerking off.'... For young, single straight men, especially those in their 20s, sex... often meant isolated encounters with women they didn’t really know.... By now, the more evolved guys had realized that sex need not be a story whose climax was their own orgasm, but what hadn’t changed was the notion that men should be able to have sex at the drop of a hat, while women required more factors to align — an emotional connection, a lack of stress, a feeling of security. A man might fear hurting a woman’s feelings if he didn’t instantly respond to her physically, and there was no cultural script to ease that tension."
Thus articles "While Viagra had been a kind of luxury good for older men... Hims catered to that man’s woke grandson."
that is all articles "While Viagra had been a kind of luxury good for older men... Hims catered to that man’s woke grandson." This time, hopefully can provide benefits to all of you. Okay, see you in another article posting.
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